ACCELERATE! Blog
Accelerate sales to fleets throughout the customer journey
Which source of fleet data is right for your business?
Not all fleet data is the same. FMCSA SAFER has only federally-regulated vehicles, mostly heavy trucking. ProsperFleet has 573,900 more fleets with 5+ vehicles than federal data. Find out why.
Before buying data about companies with fleets, ask your vendor these questions
Fleet data should be right for your ideal customer profile. Can you get data for specific fleet sizes? Can you get data for only for certain vehicles classes or body types? For certain industries? For geographic areas like states, cities and ZIP codes?
LinkedIn company pages and fleet employees: Where is everybody?
If you disqualify fleet leads by looking at the number of employees on a company’s LinkedIn page, you may be throwing out many good leads. Employee numbers do not correlate with vehicles. ...
How to avoid lemons when you acquire fleet lead data
To improve ROI, you need to understand various lead data sources, know the pros and cons, and know what you can do to improve results. ...
How to lower high hidden costs of fleet owner prospect lists
I know you’re in a hurry to feed SDRs with more prospect lists. But throwing more data at the team won’t increase conversion, make quotas, or win over your competition ...
How to successfully sell to fleet owners in the rapidly evolving fleet market
There’s an exciting future in commercial fleet! But the tide may not lift all boats. See how you can rise to the top in marketing to fleet owners. ...
POPULAR:
Beyond plumbing & HVAC: Reach more local and field service fleets
There’s a common audience that nearly everyone who sells to “van and pickup truck” local fleets want to reach: Plumbers. That also means, everyone is contacting them! Let’s look at other potential prospects. …
Why you should keep personal emails when marketing to small fleets
Usually marketers want only business emails. But gmail, hotmail, yahoo and aol emails are critical to helping you reach two audiences: small business fleets and people on LinkedIn. …
Reach fleet safety job titles – not fire, food, nuclear, water safety
If you’ve ever searched for safety job titles, you know there are many specialties in safety. Here’s a list of words to suppress, so you can focus prospect lists on fleet and transportation safety. …
