How to reach local fleets and field service fleets by industry
I noticed a common audience that nearly everyone who sells to local “van and pickup truck” field service fleets says they want to reach.
“I want to reach plumbers, HVAC, electricians.” The trades vary, but plumbers are nearly always mentioned.
I have heard this a lot from SDRs and BDRs who are prospecting and are newer to selling to local fleets. And yes, you’re right, plumbers have vehicles and they need what you sell. Maybe they’re a lucrative market for many of you.
But, are the plumbers hearing from everyone?
Are they also buying from everyone?
That’s just not possible.
When we think of field service and local fleets, maybe we’re all more tuned in to plumbers. Because if you have lived in a house or apartment, or you’ve been aware of the facilities operations for a business, a plumber was likely called at some point. You know they have pickup trucks and vans.
But if you start brainstorming, there are so many more possible prospects!
Local and Field Service Fleets
You will now benefit from our aging 50+ year old house, a few fun planned renovations, but mostly, oh so many surprises. Because over the years, a lot of vehicles have been in our driveway. I hope this helps you find more local fleets and field service industries for prospecting:
- Appliance delivery
- Arborist/tree service
- Attic insulation
- Basement drainage repair
- Carpet cleaning
- Duct cleaning
- Fire & water cleanup/restoration service (That wasn’t as bad as it sounds! Basically, Servpro after a heavy rain.)
- Floor and tile installation
- Furniture delivery
- Garage door repair
- Garage floor coating
- Kitchen cabinet delivery
- Local Menards and Home Depot store delivery
- Mulch and stone delivery
- Painters, interior and exterior
- Patio and walkway installer
- Pest control
- Roof replacement
- Security and alarms
- Septic system service
- Shower door glass
- Skylight installer
- Water delivery
- Water well service
- Water/storm damage cleanup
- Window and gutter cleaner
- Window installer
- Wood floor refinishing
And finally, yes, many plumbers and HVAC!
They all had vans or pickups. A few box trucks and specialized work trucks. Also, SUVs and company cars for sales and the company owners. We even once had a 60-foot boom lift delivered. It was towed by a truck from an equipment rental company.
You might think these were mostly one-man operations. That’s not true. Only a few were because we tend to call larger businesses. They are out there, especially if you serve fleets in a large urban metro area, or you sell to fleets nationally. Most of these companies have many vehicles to serve residential as well as commercial customers. Some are local branches or franchises of national businesses.
If you want to find local fleets like these, our ProsperFleet prospecting and lead gen data covers GVWR Class 1 to 8. So it includes cargo vans, pickup trucks, local delivery trucks, box trucks, work trucks. It gives you prospecting data on fleets with 5+ vehicles.
(Also, uhhh, don’t worry about whoever buys our house next. I think we’ve done everything there is to do! The number of vehicles visiting our driveway has decreased a lot in recent years. Whew.)
Director of Marketing & Customer Success at Valgen
I am passionate about communications that influence action. From convincing people to drive safer, to helping marketers and sales teams connect with their customers. Very different goals but the common thread is helping people’s lives and careers.